The Mc Donald’s kids corner was a great place to experiment what we did best at Technooliq: physical and digital design both coming together to deliver an unforgettable playing experience.
The M-Play area is based on the idea that classic tablets only propose a few types of interaction to the users but does not help developing others. The M-Play products act as physical extensions of the tablets and open a new world in game interactions expending the digital experience to the environment and pushing collaborative behaviours between players.
This project was the fruit of a team work carried on with Romain Peyraud.